Gannet’s CMS provider Mediaspectrum raises $35.8M

by Curtis Lee Fulton

Gannet’s CMS provider Mediaspectrum says it’s raised $35.8 million in a minority equity deal with Insight Venture Partners. In addition to the Gannet Company, Mediaspectrum boasts the McClatchy Company and the Tribune Company as customers, as well as dozens of other newspapers.

Mediaspectrum says it will use this round of funding to develop “new distribution channels and to accelerate the focus on sales, market awareness and platform development.”